April 2015

Trade paper for the domestic tourism and inbound tourism industry in England, Scotland, Wales and Ireland

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Wales travelGBI April 2015 17 Welsh domain names up for sale The internet domain names .cymru and .wales are now available for the public to buy on a first-come, first-served basis. Individuals, companies and organisations can register their domain name in either .cymru or .wales or both. Visit Wales Warns of potential scam VIsIT Wales has alerted Welsh tourism businesses about a possible fraud, with some firms being told by phone they are due a refund on advertising with the tourist board. The message advises businesses which have been contacted in this way to contact Action Fraud – the UK's national reporting centre for fraud and internet crime. Visit Wales Woos Welsh families A neW marketing campaign ran throughout March, urging Welsh families to take short breaks and holidays in Wales. A partnership between Visit Wales and Global Radio – which runs heart FM in south Wales and the Capital FM stations in north Wales – it focused on a real Welsh family visiting various locations. Botanic Garden curator is GiVen rhs honour nATIonAl Botanic Garden of Wales curator simon Goodenough has been awarded the Royal horticultural society (Rhs) Associateship of honour. The award is made to Britons who have rendered "distinguished service to the practice of horticulture" either as employers or employees. llandudno aWarded 'coach friendly' status The seaside resort of llandudno has been awarded 'Coach Friendly' status by the Confederation of Passenger Transport UK (CPT). The status acknowledges the commitment llandudno has made to understand the requirements of coaches and passengers, while providing facilities and information for drivers, such as secure parking and signposting. hensol castle sees £10m facelift A CAsTle in south Wales, used in Sherlock, Doctor Who and Torchwood, will re-open as a conference venue this year, following the first phase of a £10 million refurbishment. The 400-year old hensol Castle, in the grounds of the Vale Resort near Cardiff, will have conference facilities in the new Courtyard hall. Wales in Brief Southern Wales hotels capitalise on Celtic Manor Nato Summit lAsT year's nato summit, at the Celtic Manor Resort in newport, was a significant boost to business for hotels in southern Wales. More than 60 world leaders attended the summit, the first to be held in the UK since london in 1990. The Wales occupancy survey shows hotels in southern Wales during september 2014 saw a 9% increase in occupancy year-on-year. Across Wales, room occupancy rates were 6% higher in september 2014 than in 2013. The hotel sector in Wales performed well throughout 2014 with figures 5% up on 2013 in the January-september period. International Passenger survey figures from the office of national statistics show that Wales, for the first nine months of 2014, experienced an increase of 14% in the volume of visitors from abroad (795,000), and 6% in related expenditure (£303 million), compared with the first nine months of 2013. The corresponding figures for the UK as a whole were 7% up in terms of visits and 4% up on expenditure. Deputy tourism minister Ken skates said: "I'm delighted to see we are still seeing a growth in overseas visitors to Wales and that we are ahead of the game Visit Wales targets German market with poster campaign IMAGes of Criccieth Castle, south stack Island and the Green Bridge of Wales have been seen in German cities thanks to a Visit Wales advertising campaign. The huge posters of iconic Welsh landmarks were put up in key sites in Munich, Berlin, hamburg, Frankfurt, stuttgart, Cologne, Dusseldorf, Duisburg and essen. The work is part of a wider campaign in Germany to raise Wales' profile and inspire visitors to come to Wales. A German website went live in December, along with the publication of the international brochure, explore Wales. The campaign includes marketing partnerships with P&o Ferries, expedia,, Dertour, KlM, DFDs seaways and Golf extra. Also promoted is the Flybe route from Dusseldorf to Cardiff and the recently announced Flybe route from Munich. Deputy tourism minister Ken skates said: "Germany is one of Wales's three key overseas markets, along with Ireland and the Us. "Visitor numbers from Germany to Wales showed strong growth in 2013, totalling 107,000 visits with expenditure of some £49 million. "With overseas visitors figures for the first three quarters of 2014 showing a 14% increase on previous years we hope that the recovery experienced in 2013 will be maintained." The campaign launch follows Visit Wales' attendance at ITB Berlin. Katharina Barry, product manager at Dertour, said: "I recently visited Wales on the explore GB fam trip in February and I was deeply impressed by the stunning nature and the warm Welsh welcome." Aled Rees, from Aberystwyth- based Cambria Tours, added: "over the last few weeks we have joined Visit Wales at a number of major trade events and met face-to-face with international buyers at ITB Berlin, exploreGB and Best of Britain and Ireland and we have some fantastic leads to work on." New guide website makes 'great business sense' The Wales official Tourist Guides Association (WoTGA) has launched a website to help both tour and coach operators and group travel organisers find their ideal guide. The website walesbestguides. com was unveiled to the trade during an award ceremony for 21 students who received their All Wales Blue Badge – the highest accolade for guiding in the country. Ken skates, deputy minister for culture and tourism in the Welsh government, presented the awards at Gregynog hall, newtown. he said: "The Welsh government is committed to training people so they can thrive within the tourism sector." stella Mair Thomas, chair of WoTGA, added: " allows travel, group and coach companies to locate the best guides, book guides instantly online and be inspired by great tours in Wales. our guides tell the stories of Wales and create the best visitor experiences in Wales. "This leads to improved customer satisfaction, customer retention and improved profits. "It makes great business sense for tour operators and coach operators to use our site for generating new tour products, and to then deliver these in partnership with us." The website has been jointly funded by WoTGA and Visit Wales, through its Digital Tourism Business Framework. The newly qualified All Wales Guides at Gregynog Hall, Newtown £7.7m Royal Mint visitor centre gets go-ahead PlAns for a £7.7 million visitor centre at The Royal Mint – the only one of its kind in the world – have been given the go-ahead by the local council. The Royal Mint, based at llantrisant Business Park, said the breaking of ground for the new building is expected to take place in April and completion is planned for spring 2016. in attracting overseas visitors as markets recover. "nato provided a unique platform to raise Wales' profile internationally and it's good to see that the summit provided an immediate boost to businesses during september. "We are working to capitalise on opportunities offered by nato and building on the foundations of this increased profile. "one example is the UK Investment summit Wales held at the Celtic Manor in november. This brought together global investors, business leaders, the Prime Minister and ministers from around the world. "We will continue with the work to ensure that that many more people take note of President's obama's encouragement for people to visit Wales." Britain's oldest manufacturing organisation, the Royal Mint makes coins and medals for about 60 countries worldwide. once it is open to the public, visitors can take a tour of the high-security plant in the heart of Rhondda Cynon Taf, to see the manufacturing journey from concept to coin. Councillor Andrew Morgan, leader of Rhondda Cynon Taf County Borough Council, said: "The benefits of the visitor centre to the wider economy, including local businesses and other tourist attractions, will be vast as it will create new jobs and potentially attract thousands of visitors each year." Ken skates, Welsh government deputy tourism minister, is among speakers lined up for a Cardiff seminar looking at Welsh tourism policy (June 4). he will be joined by Malcolm Bell, head of Visit Cornwall; Future of Welsh tourism to be debated in Cardiff seminar Whitesands on the crest of a wave after BBC vote Professor Annette Pritchard, director, Welsh Centre for Tourism Research, Cardiff Metropolitan University; and representatives from other travel organisations. A WesT Wales beach has been awarded Beach of the Year by readers of the BBC's Countryfile Magazine. The beach near st David's is popular with surfers and families and attracts thousands of visitors every year. It was voted number one by Countryfile readers from a shortlist compiled by surfers Against sewage. The campaign group described Whitesands as "a beach with plenty of rock pools to explore and great coastal walks, while its fantastic panoramas, white sands, green seas and beautiful sunsets steal the show".

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